Dandelion Sun, a Made in California anti-aging moisturizer brand, has launched its first product in a vegan line, to combat the most common skin issues facing women. Be Free: 4 in 1 Face Moisturizer ($29) is a multi-tasking moisturizer that claims to decrease the appearance of wrinkles, hydrate and brighten uneven skin tones, as well as provide Broad Spectrum SPF 30.

The formulation is cruelty-free and contains no parabens, sulfates or phthalates. The packaging transports the user to sunny Sonoma County, California, where the brand was founded.